Month: November 2017

TV ads customized for you, thanks to the ATSC 3.0 chip in your TV

The Chicago Tribune reports: The same weirdly specific ads you see online that are tailored to your behavior could soon appear on your local television network, thanks to looming policy changes by federal regulators. I’m all for programmatic ads on TV if they allow me to block certain ads. First thing I would block are …

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